BACOLOD CITY, PHILIPPINES – BingoPlus, the country’s leading digital entertainment platform, delivered yet another year of engaging and enjoyable experiences at the MassKara Festival 2024.
This year, the brand was a proud co-presenter of the festival, dedicated to making the events and activities even more thrilling for both tourists and locals. Alongside BingoPlus was ArenaPlus, your round-the-clock sports betting app, providing support and added excitement to the festival’s sports activities.
BingoPlus and ArenaPlus MassKara Festival Events
As a top entertainment provider in the Philippines, BingoPlus made sure it was present in all major activities of the festival season. From the MassKara Festival Grand Countdown Salubong to a standout appearance at Miss Bacolod 2024, BingoPlus supported the candidates through every stage, from sashing to the talent and costume competitions. At the grand coronation, the brand awarded Princess Ella Olmilla ₱50,000 as Miss BingoPlus Bacolod 2024.
The brand also joined several MassKara side events leading up to the main festivities, like “MassKaRun, Bike, and Zumba,” the “Zumba Contest: Retro Theme,” “MassKaZumba” with artist-dancers Regine Toelentino and Kramer, and “Masskara 2024: Music Fest” featuring big names like Bamboo, TJ Monterde, and BGYO. Competitions such as the “Torch Parade & Trike on Lights,” “Bida ng Bacolod Finals,” and “Drag and Divas” saw BingoPlus awarding ₱15,000 in prizes.
BingoPlus also attended the annual “MassKarade Ball,” where AB Leisure Exponent Inc. (provider of BingoPlus) and Total Gamezone Xtreme (provider of ArenaPlus) President Rafael Jasper Vicencio joined BingoPlus Store managers in thanking the provincial and local governments of Negros and Bacolod for their warm welcome.
Festival Highlights: Electric MassKara and Float Parade
At the Electric MassKara and Float Parade, BingoPlus shone brightly with a colorful float featuring GMA Sparkle artists and Bing-Bing, the brand mascot, waving to the crowds along Bacolod’s streets. In the “ElekTROIKA Divas” dance competition, the brand awarded ₱15,000 to Barangay 39 and ₱5,000 to Mary Ann Jereza for the “Caribbean Samba Night” event. The festival concluded with the MassKara Street Dance and Arena Competition, where BingoPlus awarded ₱50,000 and the BingoPlus Choice title to Barangay Granada.
receiving the BingoPlus Choice award and 50,000 Pesos.
Meanwhile, ArenaPlus amped up the excitement in the sports events with gifts and rewards for winners and participants in events like the “3rd Mayor Albee Benitez Badminton, Table Tennis, Football, Touchball, 10-Ball Open Billiard, and Golf Cup,” “1st MassKara National Pickleball and Frisbee Cup,” and more.
BingoPlus MassKara Entertainment
In addition to festival activities, BingoPlus held a three-day show at Lacson Street, showcasing popular local and national entertainers and social media influencers.
Performers included GMA Sparkle artists like Teejay Marquez and Jeff Moses, Jai Asuncion, Baninay Bautista, Kimpoy Feliciano, Sexbomb Girls New Gen, rappers Ryannah J, Zae, Paul ‘n Ballin, Realest Cram, and bands like Paradox, Yuya, and Cali Island.
Throughout the shows, games and prizes kept the excitement high from October 25 to 27.
Bingo sa Saya, Plus sa Prizes and Giveaways
The MassKara Festival was packed with games and prizes for both Bacolod locals and online supporters. Starting October 11, BingoPlus opened an interactive booth at the Bacolod City Government Center, extending to Lacson Street alongside ArenaPlus from October 25 to 27. Featuring Pinoy favorites like Bingo Rush, Pula-Puti, and the new BingoPlus game Pinoy Drop Ball, these games rewarded winners with exclusive merchandise specially made for the MassKara celebration.
Games like the Digital Wheel of Names, Spin the Wheel Game, and Drop Ball Shake on the BingoPlus Stage had a combined 300,000 pesos in prizes.
For loyal BingoPlus players, the app ran an in-app campaign from October 7 to 20 where players could collect MassKara Masks for a chance to win up to 100 million pesos. Additionally, two lucky players enjoyed an all-expenses-paid festival experience with their loved ones.
These engaging games and rewards were designed to add fun and excitement to the overall festival experience for everyone celebrating the MassKara Festival.
The commitment BingoPlus and ArenaPlus show to the MassKara Festival reflects their dedication to bringing joy and entertainment to Filipinos. Rooted in the colorful and diverse Filipino culture, these brands are set on sharing the joy of celebration with everyone, anytime and anywhere.
