Ford Philippines unveiled the Ford Ranger FX4 MAX. It is a new Ranger pickup truck that delivers off-road driving capabilities inspired by the Ranger Raptor. Meanwhile, it lives up to the Ranger’s brand of comfort, safety, and versatility.
The Ford Ranger FX4 MAX at a Glance
Here are the key highlights of the Ford Ranger FX4 MAX and why you need to take a look at this or take this for a test drive.
- The new Ford Ranger FX4 MAX offers greater off-road capability with FOXTM shocks off-road suspension and 17-inch alloy wheels. Comes with BFGoodrich™ all-terrain tires.
- Iconic F-O-R-D grille, tubular sports bar, leather seats with carbon accents and Miko suede inserts. All-weather floor mats give the FX4 MAX a tough look outside and premium feel inside.
- Unique to the FX4 MAX is the auxiliary switch pack, allowing full control of aftermarket accessories from the comfort of the driver’s seat.
- Ranger FX4 MAX is available in all Ford dealerships nationwide starting March 10, 2021 at a launch price of P1,698,000*
“The Ranger FX4 MAX is definitely a strong addition to our growing Ranger portfolio and further boosts the off-road capabilities of our trucks,” says PK Umashankar, president and managing director, Ford Philippines. “It is the perfect pickup for customers who seek adventures as it is equipped with features that offer confidence and convenience in taking on the roads less traveled.”
Upping the Ante in Off-road Driving
Those who are often caught in off-road tracks will surely appreciate the Ford Ranger F4 MAX. Its suspension brings an off-road stance and capability with the new 2.0-inch monotube FOXTM shock absorbers in both front and rear.
Meanwhile, the rear suspension has a remote reservoir and leaf springs, enabling rapid recovery from extensive and prolonged off-road use. These are teamed with tuned coil-springs at the front. The leaf springs have been modified to provide greater compliance off road, while balancing payload and towing capability.
Complementing the FX4 MAX’s suspension are 17-inch alloy wheels with BFGoodrich™ all-terrain tires. The BFGoodrich™ tires provide outstanding traction on unsealed surfaces and feature tougher sidewalls. Safer, too.
- Related: Ford Safe Driving Program
Tough Look Outside, Premium Feel Inside
The Ranger FX4 MAX stands out from the crowd with a tough and sporty design. It truly reflects its rugged personality and off-roading capabilities.
Ranger FX4 MAX’s exterior catches the eye with the iconic F-O-R-D grille and a full-length tubular sports bar finished in matte black. This also allows easy access of the load box. Body-mounted metal hoop side steps with non-slip finish toughen the look and showcase the FX4 MAX’s commanding presence and attitude.
On the inside, the FX4 MAX offers a rugged yet comfortable style. The leather seats feature materials new to the Ranger, including carbon-accents with Miko suede inserts and FX4 MAX embroidery. The FX4 MAX also comes with all-weather front and rear floor mats that provide convenience.
Meanwhile, the driver’s feet are also treated to sports pedals, while a leather-wrap steering wheel shares Black Alley inserts with the door trims and dash applique for greater contrast and a fresh, bold character throughout.
Unique to the FX4 MAX is the auxiliary switch pack. Fitted on Ford trucks globally, including the legendary F-Series, this feature gives FX4 MAX owners the ability to easily connect and operate auxiliary accessories and equipment in a seamless and integrated solution.
To support such additions, the FX4 MAX features a specific 250A alternator to support power supply to multiple accessories and reduce reliance on the vehicle’s battery.
Just like the Ranger Raptor and Wildtrak 4×4, the Ranger FX4 MAX is equipped with the 2.0-liter Bi-Turbo diesel engine, capable of generating 213PS of power and 500NM of torque. This is seamlessly mated with the 10-speed automatic transmission. Moreover, the powertrain enables the FX4 MAX a 981kg payload as well as 3,500kg of towing capability.
Smart and Safe
The Ranger FX4 MAX is also equipped with a host of smart and safety features that elevate the driving experience, while keeping both drivers and passengers protected on the road.
For convenience and connectivity, the Ranger FX4 MAX features an 8-inch color touchscreen, Apple CarPlay and Android Auto capability, Smart Keyless Entry with Push Button Start, SYNC 3 with Voice-Activated controls, Bluetooth with Phone/Audio streaming, two USB ports, and six speakers.
The Ranger FX4 MAX also offers unmatched safety and security with driver-assist features, such as:
- Cruise Control
- ABS + EBD
- Electronic Stability Control Including Roll-over Mitigation and Traction Control
- Hill Launch Assist
- Hill Descent Control
- Driver and passenger airbags
- Rear Parking Sensors
- Child Seat ISOFIX Anchorage Points
Colors, Availability, Pricing
The Ford Ranger FX4 MAX comes in six colors, including:
- Arctic White
- Absolute Black
- Aluminum Metallic
- Meteor Grey
- Blue Lightning
- True Red
It will be available in all Ford dealerships nationwide starting March 10, 2021 at a launch price of P1,698,000*.
*Additional freight costs apply
“The FX4 MAX builds on the success of the Ranger as a rugged and versatile pickup while harnessing the winning off-roading capabilities of the Ranger Raptor. True to our Live the Ranger Life philosophy, the FX4 MAX caters to customers who are up for challenges with the truck’s uncompromising blend of toughness and power,” adds Umashankar.
To know more about the new Ranger FX4 MAX, visit the Ford Philippines website or a Ford dealership nearest you.
In Negros Occidental, visit the Ford Negros Showroom at Lacson St, Talisay City, Negros Occidental. Or you may reach them via the contact details below:
Trecia Javier, Branch Manager
Ford Negros Showroom
Contact No.: (0917 351 9127
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