The holiday spirit takes on new enchantment as SM City Bacolod joins the region-wide theme of SM Supermalls in the Visayas, “Unwrapping Magical Christmas Tales.” With joy and delight, the mall proudly unveiled its own unique story: “Unwrapping Sweet Surprises,” during a dazzling launch event at the north wing’s Main Atrium on October 26, 2025.
Unwrapping Sweet Surprises in Bacolod!
Bacolod’s Christmas season officially sparkled to life as the lights of SM City Bacolod’s stunning 50-foot pastel tree filled the Main Atrium with magic. Governor Bong Lacson and mall manager Julia Javellana led the countdown (insert other VIPs, if any), delighting hundreds of mallgoers who gathered to witness the city’s most enchanting kickoff to the holidays.
The launch was nothing short of spectacular: a pastel dreamland of giant cupcakes, macarons, nutcracker guardians, and softly glowing trees that shimmered as the orchestra played. Ballet dancers floated gracefully through the crowd, Santa Claus made his first appearance of the year, and the Pastel Dream Ladies added their signature charm to the evening. The moment the tree lights flickered on, the entire hall came alive with applause and awe.
Bring Home Besties of Joy
Shoppers can look forward to weekends packed with magical moments: bazaars, family workshops, storytelling, choral performances, and more. This year also brings a touching reminder of what Christmas is truly about through Besties of Joy: A Gift That Gives Twice by SM Cares—adorable twin bunny plushies designed to share comfort and joy, with one gifted to a child in need.
From every angle, the Main Atrium transforms into a pastel wonderland and a festive photo spot, inviting mallgoers to immerse themselves in a Christmas story filled with magic, sweetness, and cheer. Whether to shop, dine, meet Santa, or simply capture the moment, SM City Bacolod welcomes everyone to celebrate the holidays in true Bacolod style.
And the story doesn’t end here—watch out as more unwrapping surprises await in the coming days at other SM Supermalls across the Visayas.
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